Tatte’s Bakery Empire Grows, Yet Again

A local bakery that’s seen tremendous growth over the last few years will continue to expand, virtually unfettered, reaching into new neighborhoods across Greater Boston. Tatte Bakery & Cafe has added a location on the campus of Berklee College of Music to its development list and could open there this summer.

Founder Tzurit Or started Tatte in 2007 and has since grown the bakery’s size and following, fueling demand for its pastries, weekend brunch, shakshuka, and more. Now, she has made arrangements to open another Tatte at 160 Massachusetts Ave. in the space previously home to Back Bay Beats, which closed in November 2018. Berklee president Roger Brown announced the development on his Facebook page, indicating the bakery will likely open this coming summer.

With 11 locations up and running already across Boston, Cambridge, and Brookline, the Berklee cafe and another planned for One Boston Place in Downtown Boston will put Tatte well on its way to doubling its locations and expanding to Washington, DC. Or maintains a partnership with Panera founder Ron Shaich, who has assisted the bakery’s growth. Tatte and Shaich parted ways with Panera in January 2018, according to Or.

Update, 2/27: This story has been updated to indicate Or no longer has a business relationship with Panera.

• Tatte Bakery & Cafe Coverage on Eater [EBOS]
• Tatte Bakery & Cafe to Open at Berklee College of Music [BRT]