A Tatte Bakery & Cafe in every neighborhood? It almost seems possible. As founder Tzurit Or’s team works towards opening a nearly 4,000-square-foot bakery in the Seaport District and another near Northeastern University, she has announced plans for the eleventh Tatte location in Downtown Boston at 125 Summer St., opening late October.
Tatte opened its Fenway bakery last October and followed with Back Bay in January, after which Or kept the momentum rolling, announcing plans for Seaport barely two weeks later. In May, she dropped the news of Northeastern’s Tatte, which is slated to open in August at 360 Huntington Ave. Once the Seaport, Northeastern, and Summer Street locations open, Tatte’s 11 bakeries will cover a broad swath of Boston and Cambridge.
Tatte began with Or selling baked goods at farmers markets. She opened the first brick-and-mortar location in Brookline in 2007 and has since grown both the size and recognition of the bakery. In 2016, Tatte attracted the attention of Panera, which acquired just over a 50 percent stake in the company. More recently, former Panera CEO Ron Shaich purchased those shares, per a Boston Globe report, and he continues to help fuel Tatte’s expansion.
The eight existing bakeries are notoriously packed, particularly on Fridays, Saturdays, and Sundays, when Tatte runs all-day brunch service. The menu features multiple kinds of shakshuka, tartines, and breakfast sandwiches, in addition to pristine pastries that include fruit tarts, muffins, croissants, and more. Tatte’s menu shifts with the seasons, and coffee, teas, and juices are always available.
• Tatte Coverage on Eater [EBOS]
• Tatte’s Dominance Continues With Planned Expansion to Seaport [EBOS]
• Tatte’s Takeover Reaches Toward Northeastern Next [EBOS]