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Eat Boozy Gummy Bears for Keytar Bear (and More Updates)

The magic of menu marketing, an updated opening timeline for Boston’s first cat cafe, and other news bites

Spicy pork pita wrap at Daddy Jones
Spicy pork pita wrap at Daddy Jones
Rachel Leah Blumenthal for Eater

Welcome back to Morning Briefing, an almost-daily round-up of mini news bites to kick off the day.

Menu Marketing

The Boston Globe explores the importance of how dishes are named and described on a menu. Puritan & Co.’s Will Gilson, for example, found that he couldn’t sell johnnycakes, no matter what accompanied them, even fried oysters. But when he flipped the description to focus on the oysters and emphasize the johnnycakes less, the dish started to sell and became a regular menu item. From “raw local scallop” to “scallop crudo,” “pork porterhouse” to “pork T-bone,” making the sale can depend on how a dish is named on the menu.

A Beary Good Fundraiser

For its first industry night, Troquet on South (107 South St., Leather District, Boston) is hosting “a Keytar Bear Lovefest” on Monday, July 10 with a portion of proceeds being donated to the bear costume-bedecked musician as well as to No Kid Hungry. The event is being put together by Lord Hobo Brewing, Pineapple Crossing, and The Parlor Ice Cream Co. There will be Lord Hobo Boomsauce for $4, blue-beary crisp ice cream by The Parlor, and bear claws and boozy gummy bears from The Townshend’s pastry chef, Kate Holowchik.

Purr Is Almost Open (Fur Real)

Boston’s first cat cafe is now aiming for an August opening, probably in the middle of the month; updates will be posted on this Facebook event. In the meantime, take a look at how the space is shaping up. Purr is located at 167 Chestnut Hill Ave. in Brighton.

One Thing You Should Eat Today

Soft pita, spicy pork, salty fries, creamy tzatziki: Eat the spicy pork pita wrap at Daddy Jones (525 Medford St., Somerville) in Magoun Square. Or sub in lamb, chicken, veggies, or loukaniko (pork sausage) instead of the spicy pork. If weather permits, eat on the patio, one of the best hidden oases in town. Room for dessert? Try the loukoumades.

Loukoumades at Daddy Jones
Loukoumades at Daddy Jones
Rachel Leah Blumenthal for Eater

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Got a news tip for the Eater Boston team? Email boston@eater.com.

Puritan & Co.

1166 Cambridge Street, Cambridge, MA 02139 617 615 6195 Visit Website

Daddy Jones

525 Medford St, Somerville, MA 02145 (617) 690-9095 Visit Website

Troquet

107 South Street, Boston, MA 02111 (617) 695-9463 Visit Website

Purr Cat Cafe

167 Chestnut Hill Ave, Brighton, MA 02135 (857) 205-8593 Visit Website

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