What happens when you mix two of the Boston area’s most popular expanding empires, sandwich master Roxy’s Grilled Cheese and pizza-and-more magician Area Four? No, you don’t get a grilled cheese pizza, but you do get a ridiculously fun new dual venue that has everything from fried chicken sandwiches and tater tot poutine to shareable cocktails served in pop culture glassware, not to mention a giant room full of arcade games, pinball, shuffleboard, foosball, and more. Roxy’s Central and A4cade both triumphantly open this weekend (Saturday, January 28, at 5 p.m.) at 292 Massachusetts Ave. in Cambridge.
Below, take a peek inside the space, starting with Roxy’s in the front. Like the original brick-and-mortar location in Allston and the brand new Lynnfield location, Roxy’s Central is counter-service, quickly serving up a variety of grilled cheese sandwiches and more. (Here’s the menu.)
- Roxy’s Central. Mural by Laura DeDonato. Rachel Leah Blumenthal for Eater
- The Roxy’s Central restroom has a Tetris mural by Sophia Richardson, who works on the Roxy’s trucks. Rachel Leah Blumenthal for Eater
- Head through these doors at the back of Roxy’s Central... Rachel Leah Blumenthal for Eater
- ...and then head right into this “walk-in fridge.” Rachel Leah Blumenthal for Eater
Like the wardrobe to Narnia, what appears to be a walk-in fridge door leads right into a magical world: A4cade. Eat, drink, and buy a handful of tokens (and perhaps a branded fanny pack in which to keep them) — it’s game time.
As bar manager Tainah Soares said previously, the A4cade cocktail program is “very much serious when it comes to creativity and taste, but [the] presentation will be as silly and fun as it gets.” As such, the glassware collection is eclectic, the magnums are adorned with mustaches (P.I.-style), and even the beer taps are decorated to keep with the theme.
The doors open at 5 p.m. Get in line.