A company that is behind all-access-style wine events in a handful of cities across the country has a new plan in the works for Boston. Second Glass, which is a Boston-based company, has tapped a South End storefront for its latest venture: a Wine Riot "retail experience" where people can learn about liquor and take bottles to go.
Second Glass has applied for a retail package store all alcohol license for 519 Tremont St., the former Design Within Reach, according to a licensing board page for the City of Boston. Morgan First, co-founder and CEO of Second Glass, is listed as the manager for the store, which could have an 11 p.m. closing time if approved.
A post from founder and president Tyler Balliet on the company's website details plans for the new concept: "We want it to be an educational space with charts, maps, and a ton of information about beverages from Massachusetts and around the world. We're going to leverage our mobile technology so you can easily remember everything you taste or buy. With this data we can also make sure we carry the beverages YOU like."
The post asked South End residents to sign a petition backing the concept so Second Glass could prove to the City of Boston that it had neighborhood support.