Flour's Joanne Chang, Boloco's John Pepper, Roxy's Grilled Cheese's James DiSabatino, and other local chefs and restaurateurs chat about the usefulness of social media in the Globe. "Not every picture is perfect, but they're 100 percent real," says Michael Scelfo, an active Instagram user. He's on the verge of opening Alden & Harlow and has already received requests for reservations. "I know it's because of social media." [BG]
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